How to Get Better SEO Results After Altering Title Tags and Images

Posted on 29. Jul, 2011

Once you have adjusted your title tags and added <alt> tags to your images, it is time to get into some more on page SEO changes.  Get more information on SEO Delaware and improve your visibility.

seo-on-page

The content on your page should be formatted into small chunks.  White space is your friend on the web!

While formatting it, be sure to have just one <h1> tag on your page and have your main keyword phrase in there.  Use other heading tags like, <h2> and <h3> to format the page further.  Remember writing an outline in high school?  Put your main ideas into the headings.

Use bold and italic formatting here and there to help important words stand out.  Now, here is a key thing to remember, your keyword phrase should appear at least once in bold or itatlics on the page.  But, the other important words I am talking about are those that your reader will latch onto as they skim your page.  So, refrain from making “blue widgets” bold dozens of times on your site.   Your reader will be annoyed because most likely they are looking for what a blue widget can DO for thme by now and they have no time to waste.

Obviously, your page is about blue widgets.  The search engines already determined that for your visitor.  So, don’t go insulting your readers intelligence and smack their eyeballs with a dozen “blue widgets” phrases!

While formatting the content, include related phrases in hyperlinks to other pages.  This helps your rader find more relevant resources.  The search engines crawl that content and make note of your hyperlinks.  Some, they follow and crawl the pages the links lead to. 

Once your content is formatted nicely to please search engines and humans, go to other pages of your site and link to this newly formatted page you have been working on.  When you link to it, use the targeted keyword phrase in the link or anchor text.

Do this for all of your pages on your website.  When you add in a back link building program, you will get much better results from it.  

About the author

Chris Darling Chris Darling of Darling SEO is the creator of the Be The Obvious Choice Online system that helps businesses not only get found online but to drive traffic and stand out from their competition while growing their customer base and business. For more information on how you can Be The Obvious Choice Online apply for a Discovery Session. Follow Chris on Google+

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